Samsung VXT Primary Owner & Owners – Flexible Multi-Owner Access

The VXT Primary Owner & Owners feature enhances team management within Samsung’s digital signage CMS. It lets the primary owner assign up to three additional owners, sharing full control of workspaces and operations. This update improves flexibility, continuity and collaboration, ensuring critical tasks continue even when the main owner is away. A small but powerful addition that strengthens governance, speeds decision-making and keeps large signage networks running smoothly. 

VXT Primary Owner & Owners – What Is It and How It Works?  

Efficient ownership management keeps large signage networks secure, consistent and always under control. The Samsung VXT Primary Owner & Owners feature allows organisations to share workspace control between multiple trusted users. It ensures that key management tasks continue smoothly, even when the main owner is unavailable. 

By distributing management rights, teams keep consistent access to settings like user permissions, workspace configurations and rate plans. This shared control strengthens collaboration and reduces the risk of disruption in daily operations. 

There are two types of ownership roles in Samsung’s VXT: primary owner and additional owners (up to three). The first has full control of the workspace, including access to all user, content and configuration settings. Meanwhile, the additional owners option holds the same ownership privileges as the primary owner, maintaining operational flexibility and business continuity. For your convenience, we have prepared a quick workflow summary: 

• Log in to the VXT CMS as the Primary Owner. 
• Navigate to Settings → User. 
• Select Add Owner, enter the user account details, and confirm. 
• Review and verify permissions to ensure alignment across all owners. 

This streamlined process helps organisations delegate responsibility confidently, reducing single-user dependency and improving resilience across large or multi-site signage environments. 

Why Samsung Introduced Additional Owners 

In large organisations, depending on a single account owner can quickly slow operations. When that person is away or unavailable, essential approvals, updates and maintenance tasks can pause, which could lead to delays and unnecessary downtime. 

To solve this, Samsung introduced shared ownership across up to three additional users. This update improves business continuity, collaboration and multi-site control by giving multiple trusted users equal administrative rights. 

By distributing management authority, teams can act faster, share responsibility safely, and keep content and systems running without disruption (even across complex signage networks). In the table below, you will find the common challenges and how the feature solves them:  

This update reflects Samsung’s broader commitment to resilient, collaborative and scalable digital-signage management. By empowering multiple owners, VXT helps organisations maintain consistent oversight and uninterrupted performance across every site and screen. Want to simplify multi-owner management? Contact the VXT Services team for setup guidance or a personalised demo. 

How to Use the Primary Owner & Owners Feature 

Setting up shared ownership in Samsung VXT is quick and follows the same simple logic as other user-role workflows within the CMS. This consistency helps administrators enable the feature confidently. 

The VXT Primary Owner & Owners interface allows you to add, review and manage multiple owners directly from the workspace settings. Once enabled, additional owners receive the same control rights as the primary account holder, ensuring continuous coverage across your network. We have outlined a step-by-step process to make things easier for you:  

1. Log in to the VXT CMS as the Primary Owner. 
2. Navigate to Settings → User
3. Select Add Owner, enter the user’s account details, and confirm. 
4. Ensure the new owners appear correctly in the workspace list. 
5. Review permissions to confirm all owners have aligned access levels. 

Pro tip: Assign at least one backup owner to maintain coverage during holidays, role changes or unexpected absences. This prevents interruptions and keeps approvals on track. 

Best Practices for Managing Multiple Owners 

Using this feature effectively depends on structure, consistency and accountability. The following best practices help teams maintain clear control, security and operational continuity across every workspace. 

1. Limit ownership to essential users: Assign additional owners only to those who need full administrative rights. Keeping it to a small group prevents overlap, improves clarity and protects sensitive workspace settings. 
2. Keep permissions aligned and documented: Regularly review each owner’s access to ensure privileges match responsibilities. Maintain a simple record of who manages each workspace for transparency and easier audits. 
3. Define a backup owner for continuity: Nominate at least one additional owner to cover absences or role changes. This ensures business continuity and prevents approval delays during transitions or holidays. 
4. Schedule quarterly ownership reviews: As teams evolve, review and adjust owner assignments every quarter. Regular reviews maintain compliance, minimise risk and keep network governance current. 
5. Provide clear role training: Make sure each owner understands the difference between Owner and Admin privileges. Proper training reduces errors and maintains consistent operational control. 
6. Align ownership with your organisational structure: Assign owners based on department, site or region. This alignment supports faster decision-making and empowers local teams while maintaining central oversight. 
7. Use audit logs where available: If supported by your VXT license, enable audit logs to monitor owner actions. This strengthens accountability and simplifies troubleshooting across large networks. 

Following these best practices helps organisations balance flexibility with control, keeping every Samsung VXT workspace secure, compliant and continuously operational. 

Conclusion – Shared Ownership, Stronger Control 

This new feature adds practical flexibility to digital-signage management. By allowing the primary owner to assign up to three additional ones, organisations can share responsibility, reduce bottlenecks and maintain smooth operations (even when one team member is unavailable). 

This shared ownership approach supports faster decisions, stronger governance, and greater business continuity across large or multi-site signage networks. It is a simple enhancement that helps teams stay connected, compliant and in control. 

Ready to make your digital-signage management more resilient? Contact the VXT Services team to learn how to enable and optimise Samsung VXT’s Primary Owner & Owners feature for your organisation. 

Frequently Asked Questions About Samsung VXT Primary Owner & Owners 

Q1. What is the Samsung VXT Primary Owner & Owners feature? 

It is a new Samsung VXT CMS update that lets the primary workspace owner assign up to three additional owners. This setup allows multiple authorised users to share administrative control, improving flexibility, continuity and collaboration across large or distributed digital-signage networks. 

Q2. How does the feature improve team management? 

By distributing ownership rights, the feature removes bottlenecks caused by single-user control. It enables faster approvals, smoother updates and uninterrupted management when one owner is away. This shared structure keeps teams agile and ensures critical signage operations continue without delay or manual intervention. 

Q3. How many owners can be added to Samsung VXT? 

In addition to the primary owner, Samsung VXT allows up to three additional owners within the same workspace. These additional owners share similar administrative responsibilities to help maintaining operational coverage and reducing risks associated with dependency on a single user or account holder. 

Q4. How do I add or manage additional owners in VXT? 

You can add owners through the VXT CMS under Settings → User. After selecting “Add Owner,” enter the user’s account details and confirm. Always verify permissions to ensure consistent access levels across all owners. The process takes only minutes but significantly strengthens operational reliability. 

Q5. Who benefits most from using this feature? 

The Primary Owner & Owners feature is ideal for organisations managing multiple displays or sites, such as retailers, corporate environments or educational networks. It helps larger teams maintain continuous control, support cross-site collaboration, and ensure that display networks remain fully operational around the clock.