VXT Explained - Optimizing Content for Different Viewing Angles

Not all screens are viewed head-on. In real-world environments, people often see digital signage from the side, below, or at an angle. And when content is not designed with that in mind, it can lose clarity, impact, and even purpose. 

Samsung VXT offers a smarter way to manage this challenge. As a powerful cloud-based content management system (CMS), VXT provides tools to optimise digital signage for visibility across all viewing angles. This is to ensure your message stays sharp, readable, and effective, no matter where your audience is standing. In this guide, you will learn why viewing angles matter, how Samsung VXT addresses visibility challenges, and practical tips to create content that performs well in any environment.

Why Viewing Angles Matter in Digital Signage

The angle at which a screen is placed can impact how well content is seen and understood. In environments where people pass by or approach displays from different directions, positioning is important. Factors like screen height, tilt, and distance from the viewer all affect clarity. Bright surroundings can cause glare or reflections, making text hard to read or for visuals to appear washed out. Even the colour and brightness of the content can shift depending on the viewer’s position, leading to distorted messaging. 

VXT CMS: Built for Visual Consistency

Samsung VXT is a cloud-based digital signage solution that integrates intuitive content creation with remote display management, all within a secure platform. Designed to streamline operations, VXT enables you to effortlessly create, schedule, and deploy captivating content across your digital signage networks. The platform's user-friendly interface ensures that even users with minimal technical expertise can navigate and utilise its features effectively.

Flexible Customisation for Diverse Signage Needs

Understanding that each business has unique requirements, VXT offers flexible customisation options to adapt to various signage needs. Users can design and customise the VXT CMS home screen with their own logo, providing a personalised touch to the interface. By editing the Info Card on the home screen, users can view the desired information at a glance to enhance the user experience.

Additionally, VXT Canvas, an integral part of the CMS, features a powerful yet easy-to-use design app that enables you to create original content with custom and company fonts. Alternatively, you can choose from a wide range of digital signage templates and images preloaded on the system, facilitating quick and intuitive content creation. These customisation features ensure that VXT can answer diverse business needs to provide a tailored digital signage solution that aligns with specific branding and operational requirements.

Smart Tools for Smart Angles

​Samsung VXT offers a range of great features designed to optimise content visibility and performance across various viewing angles. These tools ensure that digital signage remains clear and engaging, regardless of environmental conditions or screen placement:

• Brightness Control
• Content Preview
• Screen Orientation Settings
• Energy Management Tools
• Remote Monitoring and Control
• Screen Monitoring Lock
• SyncPlay Enhancements

Brightness Control

Samsung VXT allows you to automatically or manually adjust screen brightness to suit different lighting conditions. This ensures that your content is always clear and easy to read while also helping reduce power usage and extend the lifespan of the display.

Content Preview

With Content Preview, you can see exactly how your digital content will appear on the screen before it is published. This feature helps identify visual issues related to layout, colour, or contrast, which is especially important when content is viewed from unconventional angles or high-traffic areas like hallways and entrances.

Screen Orientation Settings

Samsung VXT allows you to set your display's orientation to either landscape or portrait mode, providing flexibility to match your content's design and the physical setup of your screens. You can adjust this setting by navigating to the Settings menu and selecting Screen Orientation. Using the correct orientation makes your message easier to see and understand from different angles.

Energy Management Tools

Samsung VXT includes energy-saving tools like backlight control, scheduled power on/off and holiday management that help maintain consistent screen performance. By automating brightness and power usage, these features ensure your content stays clearly visible in changing lighting conditions.

Remote Monitoring and Control

The VXT Remote Management (VXT RM) system gives users real-time insights into screen performance and content status from a central dashboard. This helps detect issues like screen failure or network disconnection quickly and allows businesses to take immediate action. Such features come in handy when managing multiple screens in different locations.

When optimising content for different viewing angles, remote monitoring ensures that displays are working correctly and content is aligned across all screens. This allows businesses to maintain visibility and consistency, keeping content clear and engaging from any perspective.

Screen Monitoring Lock

This feature helps protect sensitive content displayed in environments where screens may be visible from unintended angles. When turned on, Screen Monitoring Lock blocks the live preview on the server and disables remote screen control. Instead of a thumbnail, only a lock image appears. This can be enabled through preset options, the screen settings tab, or multi-control. It is a simple way to make sure only the right people can see or control what is being displayed.

SyncPlay Enhancements

VXT’s SyncPlay feature ensures that content plays in harmony across multiple displays. It keeps all screens synced in real time by matching their internal clocks and continuously checking for playback delays, which helps eliminate lag and content gaps. With the latest Takeover Sync Play update, VXT now allows one set of content to seamlessly take over another without the need to edit or shorten anything. This means you can play different-length videos or ads across screens, then instantly switch to a full-screen synchronised moment.

By syncing content across various screens and placements, you can deliver a unified message that looks consistent, whether someone is walking by, sitting at an angle, or viewing from a distance. It’s a smart way to create immersive experiences that stay visually clear from all directions.

These smart tools enhance visibility and performance in any environment by adjusting content based on lighting conditions, screen layout, and viewing angles. To dive deeper into how each feature works, explore the Samsung VXT Knowledge Base, your go-to resource for guides and tips on managing VXT features effectively. Together, these features ensure that content remains clear and engaging, regardless of the environment.

Best Practices for Creating Angle-Friendly Content

When you design content for digital signage, it is important to think about how people will see the screen, not just what you put on it. A screen placed high on a wall, behind a window, or built into a kiosk can look very different depending on where the viewer is standing.

Use high contrast and large text so your message stays clear even if someone is not looking at the screen straight on. Avoid small or fancy fonts, they are harder to read from an angle. Choose colour combinations that are easy on the eyes, like white text on a dark background.

Keep movement simple. Fast animations or too much going on at once can be confusing when seen from the side. Stick to smooth, clear transitions that support your message instead of distracting from it. Place the most important information in the middle of the screen. If key messages are too close to the edges, they might be harder to see or even get cut off, especially on curved or angled displays.

Samsung’s VXT CMS makes this easier by offering ready-made templates that help you design content the right way. These templates are already set up to look good on screens at different angles. You can also use the VXT scheduling tool to show different content at different times of day. This means your message can match the lighting or viewer habits, keeping it effective at all times. By using smart design and VXT’s helpful tools, you can create content that looks great from any angle.

Conclusion

In digital signage, viewing angles directly impact how your audience experiences your content. Poor screen placement or overlooked visual settings can lead to glare, distortion, or unreadable text. But with the right tools, these problems are easy to solve.

Samsung VXT gives you full control over how your content appears, thanks to smart features. Whether you are updating displays across multiple locations or designing content for a single screen, VXT helps you deliver clear, consistent visuals every time. Ready to improve your signage performance? Book a call with our experts to learn how to optimise your screens today.

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