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Samsung VXT Tag-Based Sync Play – Simplified Multi-Display Synchronisation

Written by Radost | 13-Nov-2025

Synchronising content across many screens usually means selecting each display one by one. For large networks, this can slow down every update. Samsung VXT Tag-Based Sync Play, one of the newest features of the CMS, replaces manual screen selection with tag-based targeting. It keeps playback consistent across every tagged screen, no matter how complex the setup. 

VXT Tag-Based Sync Play - What Is It and How Does it Work? 

Sync Play has been one of the Samsung VXT features from the start. It allows several displays to play the same content at the same time, keeping videos and messages aligned across a network. This ensures a unified viewing experience, especially in environments with multiple screens. 

The new Tag-Based Sync Play feature builds on that foundation. Instead of manually selecting each display or maintaining static groups, administrators can now distribute synchronised playlists using screen tags. Tags act as simple identifiers (such as Lobby, Entrance or Promo Zone) making it easier to target and manage content across specific areas. 

According to Samsung’s official release: “Sync playlists can be distributed based on screen tags, allowing users to easily deploy and manage them across specific screens, even in multi-screen environments.” 

This approach reduces manual setup, simplifies large-scale rollouts, and keeps content consistent as networks grow or change. By using tags, teams can adapt faster and minimise configuration errors, all while maintaining precise synchronisation between screens. 

How to Use Samsung VXT Tag-Based Sync Play? 

Using this new feature follows the same simple logic as other workflows in the platform. It combines the existing tag management tools with the Sync Play feature, creating a faster and more reliable way to distribute synchronised content. For your convenience, we have prepared a cheat sheet on how to effectively use Samsung VXT Tag-Based Sync Play in the below table: 

How to effectively use Samsung VXT Tag-Based Sync Play? 

1. Tag your screens 

In the VXT Admin interface, create descriptive tags such as Lobby, Reception or Menu Zone. Assign these tags to the relevant displays. 

2. Create or select a Sync Playlist 

Build a playlist with the content you want to play in synchrony across multiple screens. 

3. Apply matching tags to the playlist 

Use the same tags assigned to your displays. VXT links the playlist to all screens that share those tags, removing the need for manual screen selection. 

4. Deploy by tag 

Once published, VXT automatically delivers and synchronises playback across all displays with the corresponding tag. This ensures consistent timing and content alignment. 

5. Monitor synchronisation status 

From the VXT dashboard, you can view playback status and confirm that synchronised screens are functioning correctly. 

 

 

Specific Problems That VXT Tag-Based Sync Play Solves 

Managing synchronised playback across multiple screens can become complex as networks expand. Traditional methods often rely on manual screen selection, which increases the chance of mistakes and slows down deployment. Tag-Based Sync Play addresses these challenges by introducing a simpler, more flexible approach to grouping and managing displays. 

Challenge 

How the new feature solves it 

Manual screen grouping across large networks 

Tag-based targeting automates deployment and reduces configuration time. 

Human error in playlist assignment 

Tags ensure consistent and accurate screen selection for every update. 

Managing frequent layout or location changes 

Tags remain linked to displays, keeping groups intact even when screens move. 

Maintaining synchronisation across multiple sites 

Centralised management in VXT keeps playback aligned across all tagged environments. 

  

This structure allows teams to maintain content accuracy and operational consistency without increasing administrative workload. It is particularly effective in environments where screens are regularly added, relocated or replaced. Here are a few examples of how this feature could have specific uses in different industries:  

  • Retail: Synchronise seasonal campaign videos across stores by region or brand tag. 
  • Corporate: Display company-wide updates on all meeting-room screens tagged for internal communications. 
  • Transportation: Keep real-time information and alerts synchronised across tagged zones such as gates or concourses. 

 

Best Practices to Maximize VXT Tag-Based Sync Play’s Effectiveness 

The Samsung VXT Tag-Based Sync Play feature simplifies synchronised playback, but optimal results depend on careful setup and maintenance. Following a few practical steps helps ensure stable performance and consistent playback across all tagged screens. 

  1. Use a clear, consistent tag-naming policy: Establish a simple naming convention across your organisation (e.g. Reception, PromoZone, MeetingRoom). Consistency helps teams identify and manage screens quickly.  
  1. Group screens logically: Assign tags based on function or location — for example, Marketing, Operations or Customer Area. This structure keeps playlists easy to target and update.  
  1. Keep firmware and software aligned: Verify that all displays run compatible VXT firmware versions to maintain synchronisation accuracy and prevent playback delays.  
  1. Test synchronisation before full deployment: Run a short trial in a controlled environment to confirm that all tagged screens play correctly before publishing at scale.  
  1. Schedule updates during off-peak hours: Deploy playlists when network usage is lower to minimise bandwidth load and avoid playback interruptions.  
  1. Review playback logs regularly: Use the VXT dashboard to check logs, confirm performance and quickly detect any synchronisation drift or network issue. 

 

Conclusion 

Samsung VXT Tag-Based Sync Play makes managing synchronised content faster and more reliable. By replacing manual screen selection with tag-based targeting, it reduces setup time, minimises errors and keeps playback consistent across large or complex display networks. This new approach helps organisations maintain unified messaging while scaling their signage systems with ease. 

Ready to see how Tag-Based Sync Play can simplify your network? Book a personalised demo with the VXT Services team and discover how effortless synchronised playback can be. 

 

Frequently Asked Questions about VXT Tag-Based Sync Play 

Q1: What is Samsung VXT Tag-Based Sync Play? 

Samsung VXT Tag-Based Sync Play is a feature that synchronises playlists across screens based on tags rather than manual selection. It helps administrators manage large display networks more efficiently, ensuring consistent playback across all tagged screens. 

Q2: How does Tag-Based Sync Play improve traditional Sync Play? 

Traditional Sync Play requires selecting each screen manually. The new tag-based method links playlists to tagged displays automatically, reducing setup time and human error. It also makes large-scale deployments easier to manage across multiple locations.   

Q3: How do I set up Tag-Based Sync Play in VXT? 

Start by tagging your screens in the VXT Admin panel, then create a Sync Playlist and apply matching tags to it. When you publish the playlist, VXT automatically synchronises all tagged screens. You can monitor playback status directly in the dashboard.   

Q4: What common problems does Tag-Based Sync Play solve? 

It removes the need for manual screen grouping, prevents playlist mismatches, and keeps synchronisation stable even when screens move or are replaced. This makes managing large or multi-site signage networks simpler and more reliable. 

Q5: What best practices ensure reliable playback with Tag-Based Sync Play? 

Use clear and consistent tag names, group screens logically, and keep firmware up to date. Test synchronisation before global rollout and check playback logs regularly through